Campaigns and Programs
Read Aloud – Book bag to every baby born in Finland
Read Aloud encourage the parents of small children to regularly read aloud to their child. Book bag to every baby born in Finland is a 3 year initiative to provide equal opportunities for early reading for every family in Finland.
The Multilingual Literacy project
The Multilingual Literacy project gathers information on needs, opportunities, and challenges within multilingual families, kindergartens, and libraries. The gained knowledge is used to create materials for staff and families alike to support multilingual literacy and the language spoken at home.
The book comes alive – author visits to schools around Finland
The book comes alive (”Kirja eläväksi”) takes authors to schools all over Finland! With virtual and local visits, authors meet hundreds of children and young people and inspire them to read and write.
Words Matter encourages vocational school students to read. Sanat haltuun (‘Words matter!’) campaign is funded by UPM and implemented by the Finnish Reading Centre. The aim of the campaign is to find hands-on solutions to support literacy among vocational students. The methods vary from workshops to author visits.
The Mun tarina (“My story”) initiative incorporated methods of spoken word in the form of workshops held in several Finnish upper secondary school literature classes. Spoken word poetry includes elements of writing, reading, and close listening all in one genre, and the potential of this discipline shows great promise as a tool for improving literacy and self-expression. The project took place from year 2018 to 2020.